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In October 2023, fresh from the Berlin Marathon, Eliud Kipchoge toured Shanghai with Nike. Known in China as “The Philosopher,” he inspired runners with: Reimagine The Next Step ｜下一步 何止记录 — a call to go beyond records and redefine what’s possible.


Tagline: 下一步 何止记录 Reimagine The Next Step
Role: Creative Year: 2023 Participation: Whole Process